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November 12, 2015
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UK: Almost Half of Planners Fear a Seller's Market

MPI Meetings OutlookMore event organizers predict better business conditions and rising attendee numbers at live events than they were one year ago, according to the latest Meetings Professional International (MPI) Outlook 2015 Fall Edition survey.

Almost three-quarters of event professionals surveyed (72 percent) expect business to grow at an average rate of 3.8 percent, up from 70 percent in last year’s survey. Another two-thirds (66 percent) say live delegate attendance numbers will grow by an average estimate of 2.7 percent, up from 59 percent in 2014.

However, less planners are expecting virtual attendance numbers to increase, with just over half of all surveyed planners (52 percent) predicting growth in that area, down from 65 percent in 2014.

When it comes to finding venues, 25 percent of respondents say they have noticed “seller’s market symptoms”, which have made booking venues increasingly difficult. A further 42 percent say the are concerned by the seller’s market.

Read more at Meetpie.com...


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