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February 3, 2015

Americas: Predicting Future Global Medical Meeting Trends

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Scott Graf, global president of BCD M&I, the meetings management and technology member of the BCD Travel family, knew when he first met with Kathy Truelove, the founder and general manager of Universal Meeting Management, that the two companies would be “better together than apart.” Not surprisingly, BCD M&I acquired UMM last July.

BCD M&I’s core business is developing strategic meetings management strategies for large multinational programs, and providing high-end events and incentive travel programs for clients throughout the world. “We have a large pharmaceutical client base,” says Graf, “and UMM has built its business for the past 24 years on serving a strong expertise in pharmaceutical and life sciences meetings.” Another attraction was UMM’s proprietary technology that tracks, measures, and reports meeting analytics to promote financial transparency, audit readiness, and compliance for the highly regulated healthcare provider market. “It was a good click from the beginning,” says Graf. 

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