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December 17, 2014
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UK: Withdrawal of pharma sponsorship 'could change medical meetings'

The medical meetings industry could face 'drastic changes' if pharmaceutical companies clamp down on their sponsorship of doctors.

More stringent regulations in the future could see pharma firms further discouraged from sponsoring doctors and other healthcare professionals to attend conferences.

And Richard Evans, director of NexGen Healthcare Communications, has warned that the industry needs to be prepared to change.

"If pharma stops spending money on sending people to meetings, then those meetings will change drastically," he told the Healthcare Meetings Forum at Park Inn by Radisson.

"If pharma does decide not to support physicians to attend those congresses then they will slowly wither on the vine."

The two-day forum aimed to consider the challenges facing the industry as it is faced with an increasing focus on compliance and financial transparency.

One doctor who addressed the 100 delegates admitted that without support from pharmaceutical companies, lower- and middle-grade healthcare professionals would struggle to afford to attend congresses.

Read more at MeetPie.com...


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