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May 19, 2015
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UK: London 'Proving its Credibility' on World Stage




London’s rise in this year’s International Convention and Congress Association (ICCA) rankings proves the city has become a credible contender on the world stage.

The capital moved up one place to sixth in the annual tables, having hosted 166 association meetings that meet ICCA’s strict qualifying criteria. 

And Samantha Shamkh, head of conventions at ExCeL, says London is now firmly cemented in the big league of convention destinations.

Speaking to M&IT before IMEX Frankfurt, she said: “Going up the rankings gives us that credibility. Associations are so risk adverse that when you look at the first time we started selling congresses, London did not have that credibility. We are a genuine conference and exhibition destination now.”

In ICCA’s 2009 figures, London ranked a lowly 16th in the city tables, and the rise has coincided with the opening of the venue’s International Conference Centre, which followed an acquisition by the Abu Dhabi National Exhibition Centre (ADNEC) in 2008.

Read more at MeetPie.com...
 


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