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January 5, 2015
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UK: Logistik Group Rebrands as VISTA

Logistik Group will become VISTA after its rebrand

Logistik Group has rebranded as VISTA as the event agency stretches its wings in the communication consultancy, film and digital sectors.

The London and Leeds-based company underwent a series of changes in 2014, as joint MD and group founder Dirk Mischendahl stepped aside, allowing James Wilkins to take sole charge, while a recruitment drive has brought in some of the UK’s leading talent across all areas of the business.

After consultation with clients and staff, the new VISTA brand is designed to reflect ‘high-quality work that the brand regularly rolls out for its client base’.

Wilkins said: “This is a truly exciting moment in our history – we have spent a great deal of time and energy discussing the rebrand with both our clients and our employees to ensure that we are pinning down exactly what we are and how we want to be perceived. 

Read more at MeetPie.com...

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