Home > Featured Story
Related topics: Featured Story,East Midlands, Events, United Kingdom
February 8, 2007
|

WorldEvents scoops the Platinum at the 2007 Eventia ITM Awards




Global corporate events agency WorldEvents has won the coveted Platinum Award at the 2007 Eventia ITM Awards, held last week at London’s Grosvenor House.

The Platinum Award, reserved for the project deemed to be the ‘best of the best’ from the Awards’ 17 Gold winners, was presented to WorldEvents (formerly World Event Management) for creating a motivational conference and incentive travel programme held in South Africa to celebrate the centenary of pharmaceutical client, Norgine.

This was the first Eventia ITM Awards presentation dinner, a new incarnation of the long-established ITMA Awards, now exclusively honouring events organised on behalf of corporate organisations, and held at overseas locations. The Awards dinner attracted over 800 guests, including leading live communications and motivation agencies, conference and incentive travel organisers, together with their corporate clients and leading industry suppliers.  

“UK event organisers lead the world in producing events that are spectacularly creative and logistically challenging," said Eventia Executive Director, Izania Downie. "The Eventia ITM Awards throw the spotlight on the intelligent and sensitive use of overseas locations, together with application of best practice in disciplines such as corporate social responsibility and evaluation of outcomes. Year-on-year they raise the bar for the entire industry."

In addition to scooping the one and only Platinum Award, WorldEvents’ Norgine Centenary Conference collected three Gold statuettes – for Best Conference or Congress Long Haul, Best Celebratory Event and Best Event Demonstrating Corporate Social Responsibility.  

Among the other star players at this year’s Eventia ITM Awards were performance improvement specialist P&MM, who received a total of four Gold Awards for two separate projects –  a five-day anniversary event for client Nikken, and the creation of two World Cup Tour buses on behalf of T-Mobile. The final line-up of Gold winning agencies included:

Archer Young (two Golds)
Banks Sadler
Corporate Innovations
Euro RSCG Skybridge
Jack Morton Worldwide
Maritz
P&MM (four Golds)
WorldEvents (Platinum and three Golds)
Zinc Management.  

A panel of 21 judges plus a non-voting chairman met in November to evaluate over 80 submissions of international projects, on the basis of the programmes’ delivery of client objectives. The judging panel comprised agency, corporate and consultancy specialists, collectively bringing events expertise from a wide range of perspectives. The Lead Judge was Randle Stonier, former chairman of Euro RSCG Skybridge, founder of Adding Value and events examiner for Leeds Metropolitan University.  

“Awards require a clear purpose, comprehensive entry and judging criteria and a system that is objective, transparent and avoids unscrupulous practice," said Stonier. "I was delighted to have participated this year and found the ITM Awards to be all of these things.”

In addition to the project categories, Eventia bestowed its second Lifetime Achievement Award on one of the events industry’s most prominent, popular and respected figures, Tony Moy, co-founder of agency Page & Moy Motivation (forerunner to P&MM) and current chairman of agency Oxford Motivation.

In saluting Tony Moy as a pioneer of group incentive travel, Eventia chairman, Nigel Cooper commented that at least 60 of the members of the Awards’ audience had been his early employees and would attest to his fair dealing and good humour.

The Eventia ITM Awards are held in association with Conference & Incentive Travel magazine and supported by many of the international events industry’s leading organisations.  

Presenting this Awards Ceremony was BBC Sports Presenter Hazel Irvine, with cabaret by Scala and entertainment by Young Guns Funk Band. A fund-raising draw held in aid of the charity Meetings Industry Meeting Needs raised over £5,300.

Coming soon to EVENTS:review – our Eventia ITM Awards video of the night, featuring interviews with the key winners. 


EVENTIA ITM AWARDS 2007 WINNERS                                     

Platinum Award
Agency: WorldEvents; Client: Norgine
Project: Norgine Centenary Conference

Most Creative Use of a Destination
GOLD - Agency: Zinc Management; Client: BMW
Project: Quest for Success

Most Creative Use of a Small Budget
GOLD  - Agency: Corporate Innovations; Client: McAfee
Project: McAfee SPYBUSTERS

Best Use of a Venue’s Facilities
GOLD – Agency: P&MM; Client: T-Mobile
Project: World Cup 2006 Tour Bus

Best Event Demonstrating Corporate Social Responsibility
GOLD – Agency: WorldEvents; Client: Norgine
Project: Norgine Centenary Conference

Best Integrated Solution
GOLD – Agency: Archer Young; Client: 02 UK
Project: 02 Spirit – ‘Pimp it Up’

Best Promotional Communication
GOLD - Agency: P&MM; Client: Nikken
Project: Nikken European Convention 2006

Best B2B Marketing Programme (No Gold winner)
SILVER – Agency: Zinc Management; Client: Accident Exchange
Project: Journey to Germany

Best Consumer Marketing Programme
GOLD – In-house project team: T-Mobile
Project: World Cup 2006 Tour Bus

Best Celebratory Event
GOLD - Agency: WorldEvents; Client: Norgine
Project: Norgine Centenary Conference

Best Product Launch
GOLD - Agency: Maritz; Client: Jaguar
Project: Jaguar XK Sports Car Global Media Launch

Best Use of Logistics
GOLD – Agency: P&MM; Client: T-Mobile
Project: World Cup 2006 Tour Bus

Most Effective Delivery of ROI
GOLD – Agency: Archer Young; Client: 02 UK
Project: 02 Spirit – ‘Pimp it Up’

Best Conference or Congress, Short Haul
GOLD - Agency: P&MM; Client: Nikken
Project: Nikken European Convention 2006

Best Conference or Congress, Long Haul
GOLD - Agency: WorldEvents; Client: Norgine
Project: Norgine Centenary Conference

Best Incentive Travel Programme, Short Haul
GOLD - Agency: Banks Sadler; Client: Royal Bank of Scotland
Project: Outstanding Achievers Awards May 2006 (OAA)

Best Incentive Travel Programme, Long Haul
GOLD - Agency: Euro RSCG Skybridge; Client: Canon Consumer Marketing
Project: Imagine You in Vietnam

Best Public Event
This award was a special commendation presented by Eventia and CIT to agency Jack Morton Worldwide for the Opening and Closing Ceremonies of the Melbourne Commonwealth Games.


What do you think of this $type?
 


PUBLISHING PARTNERS

 

GLOBAL ASSOCIATION PARTNERS

GLOBAL EVENT PARTNERS

   IT&CM China  Caribbean Meeting Incentive Travel Exchange      Gulf Incentive, Business Travel & Meetings Exhibition EIBTM IBTM IMEX America  IT&CMA IT&CM China IT&CM India Conventa BTC convene  cventMBTMMA 2013 COCAL 

GLOBAL AGENCY PARTNERS                                                                                           OFFICIAL TRADE SHOW PARTNER FOR THE UK MEETINGS MARKET 

MCI Ovation Euromic