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June 22, 2009

UK football stadium freezes events tariff

The Ricoh Arena in Coventry is believed to be among only a handful of venues in the UK to have frozen its main tariff prices for 2009/10.

The £113 million venue near junction three of the M6 has opted to maintain the same prices for its electrical, mechanical services and logistics for its exhibition and conference suites.
Fred Wedgbury, Melville Exhibitions and Event Services electrical operations director, which installs all electrical, compressed air, water and waste services on behalf of the Ricoh, said: “This is excellent news for organisers, exhibitors and contractors that attend the Ricoh Arena.

“Over the last year, the majority of major venues have increased their electrical mains tariffs by anything from 3% to 12%.

“Ricoh has shown that by freezing its mains services tariffs that it fully understands the difficult times organisers and exhibitors now face, and I am sure this decision will please all existing participants at the venue whether for exhibitions, conferences or concerts.

“I am also sure that by freezing the tariffs along with Ricoh’s growing reputation of being a friendly, efficient and flexible venue, that this will also help the Ricoh sales team attract new business.”

Claire Collins, event planning manager at the Ricoh, explained that the venue wanted to give exhibition and event organisers a helping hand in the economic downturn.

“We know times are tough for everyone, and this industry has not been immune to the effects of the credit crunch,” she said.

“After serious consideration, we have decided to freeze prices starting on 1 August 2009 for 12 months.

“Initial feedback from contractors to our decision has been extremely positive and the price freeze will remain in place until July 2010.”

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