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April 9, 2015
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UK: Convention bureau brings £11m boost to NewcastleGateshead

NewcastleGateshead Convention Bureau has reported a strong year for business tourism with meetings and events secured by the bureau in the last financial year worth an estimated £11.6 million to the regional economy.

Business secured by the bureau in 2014-15 includes national and international association meetings worth more than £6m to the local economy, academic meetings valued at £2.5m and corporate meetings and events standing at £1.6m. 

Among the wins are high profile conferences and events such as the National Tourism Awards, Librarians' Information Literacy Annual Conference, The British Society of Gerontology Annual Conference 2015 and The 13th International Cognitive Linguistics Conference, bringing a steady stream of business visitors to NewcastleGateshead up to 2017. 

Paul Szomoru, head of business tourism at NewcastleGateshead Convention Bureau, said: “It’s a fantastic result from a great year’s work by our dedicated team. 

“Over the past 12 months we’ve introduced a smarter business tourism strategy that’s intrinsically linked with the area’s inward investment strategy."

Read more at MeetPie.com...

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