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August 28, 2014

The Stafford London Joins Preferred Hotels and Resorts Group

The Stafford London has announced its membership acceptance into Preferred Hotels and Resorts. It will join the luxury collection of independent hotels and resorts and become a brand of Preferred Hotel Group, as of September 10.

As a member of Preferred Hotels & Resorts, The Stafford London will receive a combination of strategic sales, marketing, distribution, and technology solutions. Guests of the hotel will be eligible to enroll in the iPrefer guest loyalty program, which extends points redeemable for cash-value Reward Certificates, elite status, and special benefits such as complimentary Internet to members upon every stay at more than 500 participating Preferred Hotel Group locations worldwide.

In addition, the Stafford London has announced sales affiliations for both the east and west coast of the US.

On the East Coast, the Stafford London has partnered with Wegner Associates Inc. (a New York-based hotel representation company) to boost its sales presence. The West Coast and Texas is represented by JH Travel Marketing, headed by Joanna Heathcote, who has been associated with The Stafford London since 1994.

For PR representation in North America, The Stafford London has appointed Jesson + Company Communications Inc. Jesson + Company Communications Inc. is a Toronto, Canada based public relations and communications agency delivering services for clients throughout North America and globally.

Visit: www.preferredhotelgroup.com

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