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February 20, 2007

Great value Bafta night takes off

Guests got the red carpet treatment at the recent Bafta Awards event at 195 Piccadilly. Now an annual occurance, each year the Bafta headquarters and venue in its own right invites members and companies to witness the film and TV awards live as they happen in front of a big screen accompanied by fine dining.

“The guests were welcomed by a photographer on the red carpet in true BAFTA style and then whisked upstairs for a Champagne reception, followed by the live screening by satellite link up of the awards themselves in the Princess Anne Theatre,” explained Sion Parry, 195 Piccadilly’s general manager. “After the awards, guests moved on to the David Lean Room to enjoy a three-course gala dinner with petit fours. A magician entertained guests throughout the latter part of the meal. Wine and champagne was included.”

The package was priced at just £99.00 a head, which EVENTS:review thinks is great value.

Asked what the event offers corporates, Parry replied: “It's a fantastic opportunity for corporate guests to entertain their clients, with the added glamour of it being directly related to the Bafta awards night. It also provides an opportunity for clients to show off the venue for future business.”

And what about demand this year?  “We were aiming to secure 150 guests, but due to heightened interest we managed to accommodate 177 on the night, so all in all it was a huge success,” said Parry.

Rosemount Wines invited a number of its trade customers to the event. "The format of the night, with the private screening followed by an intimate dinner, sounded very appealing straight away," said the company's Su-Lin Ong. "The evening was well received by our guests and was great fun. The room looked lovely and we had enthusiastic comments about the food, too."

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