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December 3, 2014

VIDEO: At Pacific World's EIBTM Event Technology Recepition

At EIBTM in Barcelona late last month, Pacific World hosted a technology-themed network event that was attended by more than 120 international meetings industry professionals including key clients, suppliers and publication representatives.

The event, which was hosted at the Passatge Utset Nº 14 (an old garage transformed into a meetings venue), was designed to showcase some new innovations in meetings industry technology. “We were delighted by the turn out at our latest event in Barcelona," Patricia Silvio, Global Marketing Manager, Pacific World said in a statement. "The old garage was the perfect location for delivering a warehouse-themed party where everyone could come together...

“During the night, the guests were able to discover and play with the Reactable, an electronic musical instrument with a tabletop multi-touch interface. It’s a really cool tool that until now has only been used for music festivals. Reactable is now jumping into the corporate world due to its potential to reinforce the branding and corporate culture during various events,” Silvio continued, noting that throughout the evening, clients played with the table and created their own music.

Attendees also attended an interactive Goggle Glass demonstration to learn about different applications, and explored a virtual reality station. 

Even the canapés were innovative: “Some of the dishes which were served throughout the event were prepared in front of the guests using molecular gastronomic techniques," Silvio noted. Dishes included carpaccio with "spherification" of olives and a selection of desserts including "sweet burgers and false eggs."

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