Home > Portugal
Related topics: Portugal,Conference Centres, Featured Story
October 20, 2014

Portugal: Lisbon Strategic Plan 2015-2019 Indicates Need for Congress Centre

In partnership with:

Lisbon's tourism development in the next five years should be based "on a regional, integrated and extended vision of its offer, with new experiences, products and motivations." This positioning "will increase awareness and improve the performance of the destination, with an overall revenue growth," according to the document made available for public consultation by Roland Berger Strategy Consultants. 

Among many other points, the document advocates elevating Lisbon "to a new level in the MI segment, enhancing the uptake of large conferences, only possible through a new centre for large meetings". 

In 2013, Lisbon improved its position in the ICCA ranking, moving up from the 15th position to the 9th. Nevertheless, the study indicates that "it is possible to improve the position of Lisbon in larger conferences."


What do you think of this $type?

About the Author: eventpoint






   IT&CM China  Caribbean Meeting Incentive Travel Exchange      Gulf Incentive, Business Travel & Meetings Exhibition EIBTM IBTM IMEX America  IT&CMA IT&CM China IT&CM India Conventa BTC convene  cventMBTMMA 2013 COCAL 

GLOBAL AGENCY PARTNERS                                                                                           OFFICIAL TRADE SHOW PARTNER FOR THE UK MEETINGS MARKET 

MCI Ovation Euromic