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April 17, 2012

StarwoodMeetings.com launches to simplify meetings research

Starwood Hotels and Resorts Worldwide recently announced the global launch of StarwoodMeetings.com (pictured) – a new website that understands meeting planners and delivers relevant and competent content for all phases of the meeting planning process with just one click. 


The new site is the result of an extensive research effort that included looking at today’s best meetings practices and interviewing key customers to determine how best to bridge Starwood’s online resources with the on-site services provided by its properties.  


The website provides rich property content and relevant information on Starwood’s brands and growing global footprint. StarwoodMeetings.com simplifies the meetings research process at more than 1,000 Starwood properties worldwide, and includes information on signature services such as Starwood Preferred Planner, Starwood Convention Collection, On-Site Specialty Events and Starwood’s sustainability and social responsibility initiatives. 


According to the hotel group, “the new website was designed with input from professional and occasional meeting planners to increase the ease of doing business with Starwood”. And with continued feedback, the company plans to evolve the site to meet the needs of meeting planners around the world.


In celebration of the new site launch, Starwood will donate 500 Starpoints, up to one million Starpoints total, to global partner UNICEF for each unique site visitor between now and the end of April.  


Starwood is also running a number of incentives for meetings planners, such as the special offer available at more than 350 Starwood properties in North and South America. Now through to 31 March 2012, planners who book a meeting will receive bonus Starpoints and a choice of either a welcome reception, discount on master-billed rooms, or complimentary room upgrades. 


For more information, visit www.StarwoodMeetings.com


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