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February 11, 2015

Revamped ibtm arabia Underway in Abu Dhabi




International Hosted Buyers from 36 countries have descended on Abu Dhabi for an exclusive closed door one-to-one meeting format in a revamped ibtm arabia (formerly GIBTM).

Opening at The St. Regis Saadiyat Island Resort, Abu Dhabi, the event will be the only one in the region to introduce international buyers from Asia Pacific, Europe, North America, South America, Africa and the Middle East, all representing corporations, associations, and agencies, to a mix of suppliers from the region and overseas.

With twice as many exhibitors as GIBTM 2014, 24 will be participating for the first time. There will also be five new countries represented: Scotland, Ethiopia, Japan, Mexico and Canada.

The new exhibition format lets Abu Dhabi’s MICE sector introduce new products and services, and present their products to industry experts specializing in fields like international corporate groups and the expanding local wedding business, and promote packages to the local and GCC markets.

The “new” event brings everyone together for three days during which they will participate in “Discovery Day” where both buyers and suppliers get a taste of Abu Dhabi, and the experiences it offers for the MICE industry, followed by the opportunity to attend the ibtm arabia Knowledge Forum and listen to two speakers. Two days of business will follow, where more than 3,000 appointments will be held between buyers and suppliers with a diary of up to 30 appointments for each of them, in addition to networking and social events.

“The significance of ibtm arabia is fundamental to the continuing growth of the MICE sector and has been built on the success of GIBTM. This new format, however, creates a community for this industry, and for the first time everyone will work, learn and network together giving endless opportunities to meet, connect and do business as well as make new friends...we believe this new formula can enhance the experience of all our attendees,” said Lois Wilcox, Exhibition Manager ibtm arabia. 

For further information, visit www.ibtmarabia.com


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