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August 26, 2014

Dubai Receives Record Number of Visitors for the First Half of Year




According to statistics released by Dubai’s Department of Tourism and Commerce Marketing (DTCM) today, Dubai’s hotels welcomed more than 5.8 million tourists in the first half of 2014 –the highest number of visitors ever achieved in the first six months of the year.

RELATED: Dubai Airport Ranks High Among the World's Busiest

In the first half of 2014, guest numbers across all establishments (hotels and hotel apartments) reached 5,828,449, an increase from the same period in 2013. Dubai’s top 10 tourism source markets remained unchanged bar slight changes in positioning. Saudi Arabia, India, UK, USA, Russia, China, Iran, Oman, Kuwait and Germany made up the top ten for January to June 2014.

Saudi Arabia maintained its positon as Dubai’s primary source market and guests from the world’s two most populous nations, China (ranked 6th) and India (ranked 2nd), continued to show growth. China saw an increase of 26 percent.

Hotel and hotel apartment’s s aw an increase in the length of guests stays during this period with figures up by 6.7 percent for hotels and 4.1 percent for hotel apartments. Increasing the length of stay has been identified as a key driver of tourism growth across Dubai within the Tourism Vision for 2020, and average length of stay increased across the board, with an average of 3.9 days – length of stay in hotels increased to 3.4 days and hotel apartments to 5.7 days.

Revenues for hoteliers and hotel apartment operators also saw growth – with total first half revenues US $3.18 billion, up by 10.9 percent. Hotels and hotel apartments reported increases in room revenue (15.3 percent) as well as F&B & other revenue, which rose by 3.8 percent. 

Dubai also hosted a range of events and festivals which have all contributed towards the growth in visitor numbers including The Dubai Shopping Festival, Emirates Airline Festival of Literature and the Dubai World Cup. Dubai also maintains its position as a MICE destination with more than 14,500 Chinese delegates arriving to the city for one incentive trip in April. Major business events held during the first six months of 2014 included Gulfood, Arabian Travel Market and Intersec. 

Visit: www.dubaitourism.ae 


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