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June 2, 2015

VIDEO: How Do I Attract More Meetings and Events to My Destination?

The annual IMEX Politicians Forum is a cornerstone of IMEX’s Politicians program, focusing on debate and knowledge-sharing of the meetings industry. The Forum is targeted at senior government and industry representatives and focuses on current and future high-impact issues for the meetings industry. 
Attendance at the forum is open to local and regional politicians, government officials and national ministers, senior representatives from selected international organizations and intergovernmental bodies and senior representatives from the meetings industry. 

With the theme this year of "How Do I Attract More Meetings and Events to My Destination?," attendees discussed one of the most basic issues affecting cities and countries alike as they look to bring in bigger and better conventions and expos.

"One of the things that's been interesting here at IMEX is to hear so many ministers from the tourism domain talking about the knowledge economy," Prof. Mary O'Kane, Chief Scientist & Engineer from New South Wales, Australia, said after the Forum. "It's very clear. It's a strong message. And it's very interesting how different people are implementing it, and seeing how they get the benefit of thinking in terms of knowledge agendas for their countries."

"The delegates that were here today from governments were here because they get it," Geoff Donaghy, president of AIPC, added. "They've got to go back and do battle with agencies and departments and policy areas within their own governments. And I think there was a  request for assistance for better alignment and better understanding within governments as well."

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About the Author: Jena Tesse Fox

Jena Tesse Fox





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