Home > Association category > Meetings & Events
Related topics: Meetings & Events,Americas, Featured Story, Germany
April 16, 2015

How IMEX is Supporting North American Meetings Industry Day




When more than 100 ministers, senior regional politicians and meetings industry leaders gather in Frankfurt on May 19 for the 13th annual IMEX Politicians Forum, the assembled parties will focus on the wide-ranging benefits that meetings and events create for countries, regions and cities.

This year's Politicians Forum theme will be “How Do I Attract More Meetings and Events to My Destination?” By exchanging knowledge and best practice on strategies, the Forum will give politicians essential insight and appreciation of what is needed to develop a destination brand for meetings.

The Forum will address how to break down barriers to growth and secure far reaching community impact. It will also highlight the importance of the cohesion of government departments, local authorities and agencies to secure events and of reaching out to the societies of science, medicine, technology, education and business.

As leaders from across the meetings and events industry in the USA, Canada and Mexico come together on April 16 to support the first annual North American Meetings Industry Day (NAMID), Carina Bauer, CEO of the IMEX Group, noted that senior North American industry professionals will be closely involved with the IMEX Politicians Forum.

“North American Meetings Industry Day is a valuable new initiative," Bauer said in a statement. “Six senior members from the Meetings Mean Business Coalition, which is playing a leading role in North American Meetings Industry Day, will be among the delegates taking part in this year’s Politicians Forum, which brings together national and regional politicians from five continents.

“What is more, as part of the program of the day, all the politicians and industry leaders will be invited to the Opening Ceremony for IMEX in Frankfurt where one of the world’s foremost business leaders, Bill McDermott, CEO of SAP...will deliver the keynote speech.

“The high profile and importance of the senior politicians taking part are strong testimony to the status of the IMEX Politicians Forum and the evolving role of meetings in economies, with many representing their Ministries of Economic Development. This signifies that national and regional governments increasingly recognize that the benefits of meetings can reach beyond tourism and often, through integration, into science, education and regional commerce. They are an important generator of income, employment and inward investment, they increase global trade, boost knowledge, foster scientific advancement and reduce the ebb and flow of seasonality.” 

The full-day program will begin with a VIP Guided Tour of the exhibition prior to the opening ceremony and will be followed by a further chance for politicians to visit IMEX and their national pavilions. In the afternoon, at the Villa Kennedy Hotel, there will be a Ministers Summit for national politicians and a Global Exchange of Best Practice for local and regional politicians before the Politicians Forum commences.


What do you think of this $type?
 


PUBLISHING PARTNERS

 

GLOBAL ASSOCIATION PARTNERS

GLOBAL EVENT PARTNERS

   IT&CM China  Caribbean Meeting Incentive Travel Exchange      Gulf Incentive, Business Travel & Meetings Exhibition EIBTM IBTM IMEX America  IT&CMA IT&CM China IT&CM India Conventa BTC convene  cventMBTMMA 2013 COCAL 

GLOBAL AGENCY PARTNERS                                                                                           OFFICIAL TRADE SHOW PARTNER FOR THE UK MEETINGS MARKET 

MCI Ovation Euromic