IMR Global: American Express Research: How Branding Principles Can Guide Your Event Design

This Week's News for Meetings, Incentives, Conventions, and Events
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July 11, 2018
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TOP STORY
American Express M&E Research: How Branding Principles Can Guide Your Event Design  
Focusing on the “why” of an event is overlooked all too often, according to a new report from American Express Meetings & Events. Find out more.
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FRONT PAGE NEWS
Air Travel: Potential Allegiant Strike, New Cancun Terminal  
A potential strike in the United States and a new terminal project in Cancun lead this week's air travel news. More here.
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Supplier News: Big Renos in DC, Vermont  
A pair of big venue renovations lead this week's supplier news in the meetings and events industry. Take a look.
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DESTINATION NEWS
Estonia Hosts Its Largest-Ever Scientific Conference  
The European Group for Organizational Studies Colloquium (EGOS) kicked off July 5 in Tallinn. Here’s an inside look at the event.
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Meeting Space Reno at Vermont’s Equinox  
The Equinox, a Luxury Collection Golf Resort and Spa, a destination resort in Vermont, completes a multi-phase renovation this month. Here’s what meeting planners can expect.
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W Washington DC Reno to Include Rooftop Revamp  
A transformation of the hotel’s rooftop space into a year-round destination highlights a new $50 million project at the W Washington DC. Here’s a look at what else is planned.
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New Group Menus at Omni Homestead Resort  
The Virginia resort, a four-hour drive from Washington, DC, has updated its culinary offerings for meetings and events. Here’s what planners can expect.
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Portugal: Portugal Chosen as Europe's Leading Destination for the Second Time  
Portugal was voted Europe's leading destination for the second year in a row at the World Travel Awards.
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Sub-Saharan Africa: Conscious Conferencing  
Sustainability, green living and ‘conscious’ eventing are buzzwords on the tips of every industry leader’s tongue. The Event looks a case study of a business doing it right.
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Australia: Brisbane’s $96m Conference Boost  
Brisbane’s economy will be boosted by more than $96 million following a record year of activity by the city’s convention bureau. Find out more.
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Americas: McVeigh Gets New Owners, Three Meetings Companies Become One  
WorldTek Events, New Haven, Conn., and Fourth Wall Events, New York, N.Y., have announced a merger. Get the details here.
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Americas: 5 Takeaways From IMEX’s She Means Business: Pump Up the Power!  
What do you get when you bring 350 women—and men—together to share experiences and brainstorm around creating leadership and growth opportunities for women in the meetings industry? Terrific ideas, wonderful wisdom, and incredible energy!
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Americas: Meeting Pros Get a Hundred Thousand Welcomes From Belfast  
When Belfast’s Grand Central Hotel opened on June 20, the first guests to walk through the doors of the 300-room property were meeting and incentive planners arriving for the 6th annual Hosts Global Forum. Here's an inside look at the event.
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• New Head of Caribbean, Latin America for Hilton  (Source: Travel Agent Central)
• Over the Top Dining Experiences at Luxury Hotels  (Source: Luxury Travel Advisor)
• Suppose robots replace humans in hotels....  (Source: Hotel Management)

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