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June 12, 2009

Experiential agencies get dedicated seminar programme

A new initiative is being rolled out aimed at live marketing agency account managers at this month’s Excite! show at Earls Court on 24-25 June.

Entitled Boot Camp, it consists of two seminars created to provide people in the front line of events with practical advice delivered succinctly and with relevance. Taking place on 25 June, they cover health and safety and brand ambassadors.

“Account managers who are the key link between client and production need to understand vital parts of the event process without getting bogged down in detail,” said event director John Sanders. “Boot Camp is designed to address that need.”

For more information and to register, visit www.exciteshow.com/bootcamp

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