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September 12, 2010

Iconic Manchester venue adds to its corporate offer

The Lowry, the arts and entertainment venue at Salford Quays, Manchester, is expanding its conference and events facilities with an exciting development within the Digital World Centre building, situated adjacent to the main entrance of the venue.

Building on the current success of The Lowry’s conference and events business, the new facilities will include a fixed seated, tiered Theatre, designed to accommodate up to 100 delegates, and a 350 square metre exhibition space.

With the flexibility of floor to ceiling soundproof partitioning, the adaptable space can be transformed into 8 individual meeting rooms with capacities ranging from two to 60 delegates. The new expansion is aimed at enhancing the Lowry’s current offering, allowing customers increased capacity and flexibility.

The Lowry itself has four designated conference and event spaces. This includes the striking circular Compass Room, featuring panoramic views of the Salford Quays and Manchester skyline. It holds 250 delegates in a theatre style, with rear projection.

“Following continued growth of the conference and events business at the Lowry and the development of Salford Quays and Manchester as a business tourism destination, in particular with MediaCityUK as our soon to be new neighbour, we have been looking at commercial expansion opportunities to continue to support the amazing work we do here,” said Mathew Jayne, head of hospitality at The Lowry.

“The conference centre at Digital World Centre is ideally located and offers the additional capacity and flexibility that will meet the needs of our client’s demand.”

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