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December 3, 2015

GBTA Forecasts Paris Attacks, Brussels Threats Impact on Europe Business Travel




Nearly three-quarters of European business travel buyers say their company’s travel within Europe will remain largely unaffected by the recent attacks on Paris and threats to Brussels, according to a poll conducted by the Global Business Travel Association (GBTA) in the days following the attacks. The results are similar to a poll the GBTA conducted of U.S.-based travel buyers on the impact of the Paris attacks earlier in November. 

europe map
Photo by Freeimages.com/Vince Varga

Nearly half (47 percent) reported “no change” and another 26 percent reported their company’s travel within Europe was only “slightly reduced.” 1 percent reported that they have temporarily suspended travel within Europe.

The vast majority of European business travel buyers – 79 percent – believe that it is important that travel within Europe continue as usual despite the recent terrorist activity, the GBTA said. 

“Business travel in Europe remains resilient despite these terrible attacks,” said Michael W. McCormick, GBTA executive director and COO. “The response has been strikingly similar on both sides of the Atlantic. The vast majority of travel buyers believe that it is important for business travel to continue as usual despite the recent terrorist activity.” 

“This resiliency, however, only heightens the need for businesses, governments and the travel industry to work together to ensure a global travel system that is both safe and secure.”  

This survey of European travel buyers was conducted online between November 25 and 30, 2015, with the support of GBTA’s European partner network. In total, 236 travel buyers from 12 different countries in Europe participated in the survey.  

U.S. Travel Buyers Poll

Earlier in November, the GBTA conducted a poll of U.S.-based travel buyers that yielded similar results. The poll of 169 U.S.-based travel buyers found that nearly three-quarters of U.S. business travel buyers said that their company’s travel to Europe would remain largely unaffected by the recent attacks on Paris. A majority (57 percent) reported “no change” and another 16 percent reported their company’s travel to Europe was only “slightly reduced.” Additionally, the vast majority of U.S. business travel buyers – 93 percent – said that they believed it is important that travel to Europe continue as usual.

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