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July 6, 2015

ibtm China Announces Knowledge Program

ibtm has confirmed details of the upcoming China event's knowledge program. The program, which will include CMP accredited sessions, will take place as part of ibtm china, set to take place in the China National Convention Centre from August 5-6.
Key sessions confirmed as part of the program this year include:
Working With Winners: Best Practices For Successful MICE Events – In this seminar, an international panel of expert industry suppliers and planners will share strategies around working with host cities and venues, PCOs and other industry partners to produce productive events.
Great Expectations: The Evolving Landscape Of Social Media And Virtual Technology In Meetings – This session, delivered in partnership with American Express Meetings & Events, will discuss the differences between attendee expectations and planner/owner intentions in relation to virtual meetings and social media. It will also look at how mobile apps are being used across all meeting sizes as well as discussing the benefits, obstacles and potential ROI of hybrid meetings.
Views Of The Future: Ten Trends In The MICE Industry – In this session delivered by Liang Tang of Hui Tang, attendees will learn how to deal with the changing way the world conducts business, the changing trends influencing global economies and find out how to face the technological revolution head on in this traditional industry.
Trade visitors to ibtm China will also meet with up to 400 venues, hotels, destinations, technology, business travel and event service providers confirmed to attend. These include Czech Convention Bureau, Sri Lanka Convention Bureau, Suzhou Industrial Park Service Development Bureau, Langham Hospitality Group, Ningbo Tourism Bureau, Berlin Tourismus & Kongress GmbH, Jinling Hotel, Macau Government Tourist Office, Beijing Dongcheng Tourism and San Francisco Travel.
Industry professionals are invited to pre-register for the event. Meetings and events planners can sign up early via www.CIBTM.com to get pre-show news updates, free entrance and fast-track entry on arrival, as well as preferential rates for selected hotels in Beijing.

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