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June 12, 2014

Fourth Edition of LGBT Business Expo Opens in Vallarta-Nayarit

Puerto Vallarta’s Marriott Casa Magna today played host to the Fourth edition of the LGBT Business Expo, Latin America’s leading LGBT business event. LGBT Expo

The opening ceremony was attended by local and international leaders including Joseph Mark Pomper, US Consulate General in MonterreyJalisco State Secretariat of Tourism representative in Puerto Vallarta Ludwing Estrada; Salvador Peña of the Puerto Vallarta Tourism Board, Richard Zarkin of the Riviera Nayarit Tourism Board, representatives of the Mexico Tourism Board and others.

The first day featured presentations by international institutions focusing on the LGBT Market, including “The Business of Change: How Corporations Promote Equality” by the Human Rights Campaign Foundation’s Deena Fidas,  “How Cultural Competence Helps Your Bottom Line” by Apoorva N. Gandhi, Marriott International, Inc, “Corporate LGBT Supplier Diversity Programs” by Joanna Dees, National Gay & Lesbian Chamber of Commerce® and “The power of branding: How you can learn from one of the world’s most successful global brands” by Jose Cuervo’s Araceli Ramos Rosaldo.

RELATED: Fourth Annual LGBT Business Expo Attracts International Destinations

Later in the week, Out Now, the world’s leading LGBT specialist consulting firm, will host a presentation on the LGBT2020 - the largest global research initiative into LGBT people.

The business expo has brought in approximately 500 people to the Vallarta-Nayarit region. This will also be the first time the conference offers longer hours for the LGBT consumer to visit the conference.

Visit: www.lgbtconfex.com


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