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April 12, 2018

Planners Celebrate Global Meetings Industry Day

One of the events during last year's celebration. 

The Meetings Mean Business Coalition (MMBC) and leaders from across the meetings and events industry joined together for the third annual Global Meetings Industry Day (GMID) on April 12. With more than 160 events spanning six continents, this international day of advocacy highlights the proven value that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions bring to businesses and the economy.

New research from Oxford Economics affirms that in a single year – and despite a continued rise in virtual communications options – face-to-face meetings and events supported 5.9 million jobs and $845 billion in economic impact in the United States.

To shine a light on these results and others, GMID brings together thousands of industry professionals and third-party allies to host rallies, educational panels, networking sessions and more.

“GMID reveals the true convening power of our industry and connects the work we do every day to the long-term impact we have for businesses and economies around the world,” said Paul Van Deventer, president and CEO of Meeting Professionals International and co-chair of MMB, in a written statement.

GMID was created in 2016 to raise the profile of the meetings and events industry, and last year, involved meeting professional organizations, association chapters, corporations, destinations, elected officials and business leaders. Events were held throughout North America, Latin America, South America, Europe, Africa, Asia and Australia along with robust conversations online and over 40 million social media impressions. Proclamations of support were issued by the governors of Washington, Texas and Minnesota, along with the mayors and city officials of Seattle, Chicago, Philadelphia, Austin, Baton Rouge, Atlantic City, Broward County, FL, Erie County, NY, Edmonton, Vancouver, Ottawa and Penang, Malaysia. The Empire State Building was illuminated in blue in celebration of GMID for the second consecutive year.

“Since its inception, GMID has galvanized partners globally and empowered advocates to communicate our industry’s ability to drive bottom line results,” said Julie Coker Graham, president and CEO of the Philadelphia Convention & Visitors Bureau and co-chair of MMB. “GMID is a testament to the dedication and fierce passion industry professionals bring to colleagues, clients and communities.”

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