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January 22, 2009

New director for Melville Middle East key to success in the region

GES Worldwide Network company Melville Exhibition and Event Services has appointed Yasser al Maaytah as director of its Middle Eastern full-service contracting services operation.

Al Maaytah is working from Melville Middle East’s offices at the Abu Dhabi National Exhibition Centre (ADNEC). He was formally senior operations director, Middle East at dmg world media, has an MBA degree from Kent Business School in the UK, a BA in Business Administration from the University of Jordan and is fluent in English, Arabic and Russian.

Yasser al Maaytah: A wealth of experience

Melville Middle East is the exclusive provider of venue services at ADNEC, supplying rigging and specialist lighting features, in addition to exclusive venue services, such as electrical mains, piped services, primary rigging and floor mark out The full-service offering will extend Melville’s business into shell scheme, stand wiring, furniture, carpet, graphics, logistics, custom design and build, and data and registration.

“The appointment of Yasser is the next stage of our drive to bring Melville’s full-service business to our organiser clients in the Middle East,” said Melville chief executive Nick Marshall. “His focus is launching Melville’s official services contracting business in the United Arab Emirates. Yasser will have the support and resources of both Melville in the UK and the entire GES Worldwide Network.”

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