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September 1, 2008

Jack Morton announces strategic alliance in South Africa

Experiential marketing agency Jack Morton Worldwide has underlined the growing importance of the South African market by announcing a strategic partnership with O’Mage Ltd, an event marketing company based in Johannesburg, South Africa. O’Mage’s clients include Toyota, Standard Bank and South African Breweries.
For Jack Morton the partnership enhances its ability to deliver truly global experiences to their Fortune 500 clients, many of whom have a growing interest in the African market. Jack Morton’s most recent work in Africa includes helping Zain (the leading Middle East and African mobile telecommunications company) launch its brand in 14 sub-Saharan African countries.

“I am highly enthusiastic about partnering with Jack Morton in the experiential world,” said Joe Shearer, managing director of O’Mage. “For O’Mage this partnership is an opportunity to work with a global leader in experiential marketing and showcase our many talents to an even wider range of clients.”

Lois Jacobs, president, international, for Jack Morton Worldwide added: “I was impressed with the quality of work and strength of the team at O’MAGE.  This partnership will increase our ability to serve clients in this very exciting market.”

In addition to this new association with O’MAGE, Jack Morton Worldwide already has a strategic partnership with Wizcraft, an event producer with offices throughout India.  This expands the Jack Morton geographic footprint which includes 16 other wholly owned offices on four continents.

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