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July 2, 2015

Australia: Sunshine Coast Warms Up

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The Sunshine Coast in Queensland has recorded a 9.2 per cent increase in overnight visitor numbers for the year ending March 2015 compared with last year, continuing its position as one of Queensland’s fastest growing tourism regions.

The National Visitor Survey (NVS) figures for Queensland showed statewide growth of 5.1 per cent in visitor numbers, with major tourist regions such as Tropical North Queensland up 0.2 per cent and Gold Coast down 5.6 per cent.

The figures for the Sunshine Coast followed a year of quarterly increases during 2014.

“The Sunshine Coast has placed a premium on its diversity over the past 12 months,” said Sunshine Coast Destination Ltd (SCDL) CEO, Simon Ambrose.

“We will be emphasising the region’s rich food culture over the next three months with the launch of a new interactive mobile food site and the staging of the Real Food Festival in September, and this will further highlight the region’s rich diversity.

Ambrose said that Sunshine Coast Destination had been hosting a variety of international and Australian industry and media organisations in recent months, including Channel Seven’s popular Travel Oz program, which was filming throughout the region this week.

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