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Related topics: City of Edinburgh,Australasia, Australia, Venues & Destinations
July 27, 2009
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SENSE OF COMMUNITY:Business Events Australia’s social conscience




Tourism Australia has made corporate social responsibility the keystone of its marketing message when attracting business events to the country. The organisation’s Joyce DiMascio explains to James Latham why it’s important to continually stress the economic, environmental and, above all, the community benefits that can be delivered through meetings and events.


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