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April 6, 2017

IACC and MPI Announce Expanded Partnership




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IACC and Meeting Professionals International (MPI) have announced a new five-year global partnership. The two associations will share event and learning platforms, including education delivered at annual conferences, regional events, and online as well as research initiatives. 

In the last year IACC has delivered education at European and US MPI events, including more recently at the Southern California Chapter Conference and MPI Philadelphia Area Chapter Education Institute, and the two associations say they are exploring opportunities for additional MPI chapter events. In addition, MPI presented two workshops at the IACC-Americas Connect conference this week in Los Angeles

IACC CEO Mark Cooper said, “The leadership teams at MPI and IACC have been collaborating on several successful initiatives over the last two years and now seems the perfect time to bring all this great work together under one strategy.”

One new project slated to roll out in 2017 will entail MPI conferences streamed live to IACC venues, where MPI members can come together for education and networking. The venues will all be IACC certified and capable of delivering a quality event with live streaming of content, supported by IACC member staff. MPI’s 2017 World Education Congress (WEC), which takes place June 19-22 in Las Vegas, will be the first conference featured.

MPI will also take part in the next phase of the IACC Meeting Room of the Future research project. The first phase surveyed meeting planners, including MPI planner members, and was published in 2016, and the second phase will focus on the venue buyer community and look to draw parallels with the initial research.

The results will be unveiled at MPI’s WEC 2017 this June, with IACC conducting a Research Showcase at the conference.  

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