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July 22, 2015

Asia: Singapore Mice Forum Panelists Encourage Sustainable Business Practices

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Sustainable practices can help retain staff and lead to collective savings, and while they may be tricky to implement, these challenges can be overcome, said panellists at the recent Singapore MICE Forum.

Speaking at a panel discussion during the event, Kevin Teng, executive director, sustainability, Marina Bay Sands, said sustainability is a way to drive staff engagement.

While there is a degree of sustainability awareness among staff in the group’s properties, there is a gap between sustainability awareness and action, he said.

To this, Guy Bigwood, group sustainability director with MCI, suggested that sales and marketing and project team members should also take ownership of sustainability efforts, not just sustainability team members.

“Motivating sustainable action is deeply psychological. A simple example is the ‘subtle’ wording for the towel change message in a hotel room,” he told TTGmice e-Weekly.

“It may not be as compelling if you tell the guest how many people in the hotel did not change their towel, compared to saying how many on this floor, or how many in this room,” he added.

Moreover, general manager of Experia Events Lloyd Tan noted, “Acting sustainable is a significant leap and many companies are reluctant because of the ‘complexity’ (of steps needed for certification).”

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