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September 26, 2014

Asia: Routes Asia to Make First Landing in the Philippines

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The annual airports and airlines networking event and route development forum, Routes Asia, will be held in Manila for the first time from March 6-8, 2016.

Airlines, airports, tourism authorities, and policy leaders from around the world are expected to convene in Manila for the three-day event that will include a strategy summit, briefings on route strategies, and pre-arrange appointments, among other things.

Art Boncato, the Philippines’ assistant tourism secretary, said that winning the bid to host Routes Asia 2016 heightens the country’s attractiveness as a MICE destination and showcases its capability for big events. “(The event) will expose not only Manila but all of our destinations…and secondary gateway airports, for more possible connections to the rest of the world.”

The Department of Tourism and its marketing arm Tourism Promotions Board, the Manila International Airport Authority, and Mactan-Cebu International Airport, are jointly hosting Routes Asia 2016.

Routes Asia was held in Kuching, Sarawak this year, where 700 delegates were anticipated. The event will be held in Kunming next year.

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