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March 15, 2016
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Asia: New Association for Macau's Event Players to Enhance Destination Promotion, Industry Standards


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Macau welcomed a new association for professionals in the meetings, incentives and special events industry last Tuesday.

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Photo by Freeimages.com/Salina Hainzl

Todd Cai, president of the Macau Meetings, Incentives and Special Events Association (MISE), said the association was a year in the making, "after the Macau government announced that MICE is a priority in its tourism strategy".

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