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January 23, 2015

Regional Buyers Seek European Suppliers at ibtm america




Regional buyers signing up to attend ibtm america have expressed interest in an increased presence of European suppliers. 
 
"As the owner of an event marketing and incentive agency, we are seeing an increased need from clients for support with international destinations and programs, specifically in the European markets," Joseph McKeown of ReGroup Comm said in a statement. "Both our multi-national clients and our American based customers are looking for that next “big idea” international incentive and meeting destination."  


 
Further regional buyers confirmed to attend the show will represent some of the leading associations across the US including; Association for Education in Journalism and Mass Communication, International Union of Police Associations, AFL-CIO, National Air Traffic Controllers Association and National Association of African American Studies and Affiliates.
 
The new show format will accommodate 250 suppliers who will meet with 250 carefully selected planners in the US and international MICE industry on a 1:1 ratio.

“The research that we conduct following each show serves as an invaluable resource for us when it comes to delivering our event the following year," Jaime Rosov, ibtm america Event Director, said. "We take all of the comments we receive onboard, so that we can grow the event to ensure that it continues to meet the evolving objectives of our buyers and suppliers.”
 
To learn more about ibtm america 2015, visit www.ibtmamerica.com


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