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California

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The California Travel & Tourism Commission (CTTC) is a non-profit organization with a mission to develop and maintain marketing programmes - in partnership with the state's travel industry - that keep California top-of-mind as a premier travel destination. California is currently the number one travel destination in the country. In 2009, travel and tourism expenditures total $97.6 billion annually in California, support jobs for 924,000 and generate $5.8 billion in state and local tax revenues.



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