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February 23, 2015

Americas: A Year to Focus Your Events on Kindness

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by Jaki Baskow, CEO and president, Baskow & Associates

We’re well into the new year, and with so much to be grateful for, I thought I would pass along some suggestions for “random acts of kindness” I’ve seen that would be wonderful for more companies and meeting planners to do in 2015.

I’ve noticed that companies and attendees love being a part of something that touches them. I recently had the opportunity, for the ninth consecutive year, to work on the fabulous Canon Appreciation Reception during CES International. This yearly event gathers attendees, celebrities, and John Walsh from CNN’s weekly investigative TV series “The Hunt” to benefit the National Center for Missing and Exploited Children. Among the celebrities who have participated are Alice Cooper, Bryan Cranston, John O’Hurley, and Kevin Sorbo.

Walsh and the event’s emcee, actor Richard Burgi, spoke about the Canon4Kids program, a partnership between Canon U.S.A. and the National Center for Missing and Exploited Children, that donates thousands of digital cameras, fax machines, printers, and scanners to help law enforcement agencies and the nonprofit center disseminate photos and information about missing children.

Read more at MeetingsNet.com...

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