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March 16, 2015

Americas: Three Ways to “Block” Your Event Space

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by Dianne Devitt, founder of DND Group

In theater, actors and stage elements are deliberately positioned based on how and where the director wants the actors to move. This is called blocking. Meetings and events require the same deliberate choices, and we call it flow. 

The most critical success factor for events is the flow. How easy is it for your guests to move around and get the full value of the event experience, whether networking, learning, eating, drinking, enjoying entertainment, or some combination of these? Here are three things to consider with regard to your event setup:

1. Energy. Think about maintaining your event’s momentum. When people are in a continuous movement, there is a feeling that goes with that—of energy, excitement, life. Show me an event with a bottleneck or a long line at the food station and the feeling instead is one of needing oxygen: Get me out of here!!!

Read more at MeetingsNet.com...

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