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May 9, 2016

Americas: Is There Opportunity Waiting in Your Misfit Meetings?

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misfit meetings

Does your company have certain meetings that don’t quite fit under your strategic meetings management program? Maybe they are too small or, for any number of reasons, just easier to leave on their own. Well, you may want to take a closer look at those misfits once you hear what Diane Bozicevich, SMMC, CMM, vice president of meetings & business development at Omega World Travel, discovered when she explored some unmanaged training meetings for a Fortune 500 client. (Spoiler alert: Someone’s going to save some serious dollars.)

“About five years ago, our customer came to us and said, ‘We have these meetings and we don’t know what to do with them. Our meeting provider doesn’t want them because they’re too small, and our corporate travel department doesn’t want them because they’re odd,’” says Bozicevich.

Read more at MeetingsNet

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