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October 1, 2018
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Americas: Supplier-Planner Flight to Take Off for Canadian PCMA Conference


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Jennifer Spear, president and chief strategist of Clean Slate Strategies, is used to sharing her 30,000-foot view of the business landscape to help organizations solve problems and plan strategically. But she’s never actually done it while at 30,000 feet.

That will change on November 17, when Spear acts as the “plane-ary” speaker for a special WestJet flight from Toronto to Victoria, British Columbia, for the 2018 Canadian Innovation Conference. The “V.I.Plane” will offer approximately 114 free seats to convention and event  planners headed to the sixth annual conference. The other 20 seats on the Boeing 737 will go to the flight's sponsors, which currently include Tourism Saskatoon (Saskatchewan), WestJet, Business Events Victoria, Freeman AV Canada, Destination St. John’s (Newfoundland and Labrador), Tourism London (Ontario), pc/nametag, and Ignite magazine.

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