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April 28, 2017
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Americas: Saudi Arabia Pursues MICE Agenda at IMEX Frankfurt


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saudi arabia

The Saudi Commission for Tourism and National Heritage and the Saudi Exhibition and Convention Bureau aim to launch Saudi Arabia as a MICE destination at the upcoming IMEX from 16 to 18 of May.

Tariq A. Al-Essa, executive director of SECB calls IMEX, “The perfect place for us to meet thousands of influential event and meetings buyers face-to-face and to show them the opportunities in Saudi Arabia and many superb facilities that we could offer them.” Facilities include more than 600 hotels and multiple conference properties including the Riyadh International Exhibition and Convention Center.

Read more at MeetingsNet


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