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October 20, 2017

Americas: Master These 4 Phases of Program Management

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The first thing to know about program management is that, while it bears some similarity to project management, it’s not the same, said Rebecca DeVivo, MPH, MSW, chief professional educational officer with the American Society for Gastrointestinal Endoscopy during a session at the 2017 Alliance for Continuing Education in the Health Professions Annual Conference.

Projects usually have clear and tangible outcomes and a defined start and fairly short-term end date. Examples include developing courses and managing product launches. A program generally is a portfolio of coordinated projects working toward an overall goal, she said. “It’s often ongoing, it’s less defined, and it’s usually bigger and more complicated,” said DeVivo. “So it can be a little bit tricky.” An example is a certificate program she manages that has courses, an online program, and assessment components. 

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