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November 7, 2016

Americas: Interesting Session Format Alert: Going on Tour at IMEX America 2016

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There was a lot of playing around with session formatting at IMEX America 2016—even more so than last year (my first experience with the massive meetings and hospitality trade show that takes place in Las Vegas each fall). When I first heard they were doing “tours” on the trade show floor, I wasn’t quite sure how that would work. So of course I took part in one, and it was interesting.

imex tourI hopped into one of the Innovation Tours, which were led by one of my meetings industry heroes, Glenn Thayer, president of Emcee Squared. The tour, which was limited to 15 people maximum, started out at the Media Café in the far left corner of the expo hall. Glenn and the good folks at the IMEX booth next to the café handed out headphones to all of us tourists so we’d be able to hear Glenn and the other speakers over the din of the show floor. Glenn gave us a quick overview on what innovation trends are picking up speed for meetings, and then trotted us out onto the main show floor to make our first stop.

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