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June 16, 2017

Americas: How Meeting Planners Can Rein in Entertainment Riders

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Photo by Martin Barraud/OJO Images/Getty Images

Headline entertainers take your annual incentive or sales conference from amazing memory to experience of a lifetime. Big-name artists and corporate events can be a match made in heaven—or somewhere else, if you don’t get some good advice about dealing with artist contracts and riders. (A rider is a document that specifies what an entertainer needs, from both a hospitality and technical perspective, in order to perform at your event.)

“When booking headline entertainment for private, corporate events, agencies will still nearly always send you contracts and riders that are more aligned to public, ticketed shows, and outline the artist’s needs for touring dates,” says Adam Kahan, senior vice president at Empire Entertainment in New York, who has spent more than 18 years booking headliners like Lionel Richie, Flo Rida, Train, Kevin James, Seth Meyers, Kevin Spacey, and dozens more for a range of corporate clients. “The reason is usually that artists simply don’t have separate riders for private, ‘one-off’ events.”

Read more at MeetingsNet

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