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May 23, 2016
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Americas: 6 Reasons Why You Should Use Snapchat to Power Up Your Event


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I have to admit I haven’t felt compelled to play around much with image messaging app Snapchat as a social channel for meetings and events—why use something that is designed to disappear, rather than the sturdier Twitter? Snaps are only available for up to 10 seconds, and Snapchat’s Live Stories feature—which lets people who are in the same place contribute Snaps to one place to form a community story around the event—only lets stories live for 24 hours before they too go poof.

snapchatBut the more I read about it, the more I think it could be a good addition to a meeting planner’s social media portfolio. Here are five reasons why:

Read more at MeetingsNet


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