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December 18, 2017
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Americas: 5 Ways to Make Your Meetings Mean More


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Until fairly recently, a meeting was thought to be successful if it met its financial and learner outcome goals. And while those are still important, a recent white paper posits that it’s time to stop focusing solely on the outcomes data and shift to making meetings more human-centric experiences. In the white paper, Maritz Global Events President David Peckinpaugh says, “In fact, while good meetings have well thought out logistical execution, great meetings enrich the hearts and minds of our guests.”

Janet Sperstad, CMP, program director with Madison College, outlined the white paper’s five key elements for designing a more purposeful meeting at a keynote at this year’s IMEX America show in Las Vegas. As Sperstad said, “It’s about providing a rich experience that supports people performing their best.”

Read more at MeetingsNet


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