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October 31, 2016
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Americas: 5 Steps to Signing the Right Keynoter


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Your keynote speaker: Get it right and the audience is motivated, delighted, informed, in awe. Get it wrong and everyone is bored or worse. Either way, don’t be surprised if the audience is tweeting about it.

signing the right keynoterWhether your goal is to educate, entertain, or attract attendees, the pressure is on pick the right speaker—and to do so within budget. Here are some dos and don’ts to consider as you jump into the selection process. Some of this advice is quite basic, but you’d be surprised at how many planners don’t think through their goals, needs, and budgets.

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